Tricojoyy isn't just a brand — it's a heart project stitched with memories, pawprints, and unconditional love. Our story began in the silence of a pandemic lockdown, with the arrival of a 42-day-old Rottweiler pup we named Joejoe. To the world, he may have looked like a dog, but to us, he was our first child — full of spirit, sass, and a soul too radiant for this world. We raised him during those uncertain days, poured our hearts into his training and care, and built a world around him. But life had its own plans, and we lost him far too soon, just around the time, he was about to turn two.

To create a world where pets are celebrated not as accessories, but as family — where every stitch tells a story, every product brings comfort, and every act of kindness feeds a soul. We aim to honour the love we lost, cherish the joy we found, and build a petwear collective rooted in remembrance, healing, and compassion.